Our stakeholder engagement approach is based on the principle of shared value.

Our stakeholder engagement approach is based on the principle of shared value. We want to create partnerships with a strong focus on public/private sector collaboration, knowing that our ability to succeed as a business is based on partnerships, including relationships with local authorities, trade unions, government ministries, business partners, community and relationships with our various suppliers. By working effectively with these stakeholders, we will not only contribute towards improving the lives of our customers, but also enhance our supply chain – particularly in support of our sustainability strategy focus on maximizing sustainable business potentials and its ability to support the competitive advantage of Max Brand.

Embedded link: Equality and Diversity Management Policy