We believe that adopting business strategies and activities that meet the needs of the enterprise and its stakeholders today while protecting, sustaining and enhancing the human and natural resources that will be needed in the future for long-term. Developing an effective management framework for sustainable development of Max Myanmar requires addressing both decision-making and governance. The concept of sustainable development must be integrated both into business planning and into management information and control systems. Governance is increasingly important because of the growing accountability of the corporation and its senior management for sustainable direction of business development activities.